Made in Italy

Researching quality and beauty in all market segments: this makes the difference between a "Made in Italy" product and all the rest.

"Made in Italy" is synonymous of quality, attention to detail and manufacturing that points at craftsmanship more than to seriality, the experience of luxury even in everyday things. These definitions are especially correct regarding the Italian motor industry products: desired and desirable two and four wheels, whether you are talking about luxurious supercars or cars and motorcycles within everyone's reach. It is no coincidence that our cars and motorcycles are among the most famous brands in the world.

"Made in Italy" è sinonimo di qualità, cura del dettaglio, manifattura che guarda all'artigianato più che alla serialità, esperienza del lusso anche nelle cose quotidiane. 

the places


Year by year, the dates and essential moments that have contributed to writing the Italian motor history.

From the creation of the first motors to the present day, Italian history has gone hand in hand with the technological development and the changes regarding design experienced by the motor, motorcycling and aeronautics industries. In the Motor Web Museum timeline, a year by year history develops of the passionate bond between the Italian Peninsula and the motors and production and industrial excellences it has generated. A unanimous and fascinating history, involving all the realities connected to the "National Network of Motor Cities".

  • Travel and sightseeing ideas for your holiday

  • Entertainment and discoveries for little ones

  • The history of Italian motors for true enthusiasts.

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National Network of Motor Cities project

The National Network of Motor Cities was created to offer an innovative tourist experience to Italian motoring culture enthusiasts. The project aims at promoting Italy as the cradle of absolute excellence, recognised worldwide for technology, design and personalities and as protagonist of the technical and aesthetic development of one of the revolutionary cornerstones of the Twentieth century as the production of cars, motorcycles and more generally, motorised vehicles.